Corporate blogging is changing the public relations industry, and the business world, at an astonishing pace. Odds are that blogging is already impacting your business whether you know it or not.

Technorati, a leading blog search engine widely known for its quarterly State of the Blogosphere reports, is now tracking more than 70 million weblogs, and is seeing about 120,000 new weblogs being created worldwide each day. That's about 1.4 blogs created every second of every day.

This is the first of many posts to come about corporate blogging. At PR 20/20, we are constantly adapting our model and service offering to meet the growing demand from clients for blog consultation, services and resources.

Check out this excellent posting from blogger Robert Scoble for organizations looking to launch corporate blogs: The Corporate Weblog Manifesto

If you haven't considered how blogs are impacting your business, now is as good a time as any to get started!