Inbound marketing masterminds and thought-leaders converged at the first Inbound Marketing Summit Sept. 8 at the Boston Marriott Cambridge, and the entire office of PR 20/20 was fortunate enough to be a part of it.
Hubspot, creator of the industry's leading inbound marketing system and WebsiteGrader.com, organized the event, garnering 300 guests in attendance and reaching nearly 100,000 people through social media connections. Click here to visit the stream page with Summit activity throughout the Web.
PR 20/20 joined a host of companies that sponsored the one-day event filled with educational presentations, networking opportunities, ideas exchange and more.
Highlighted by keynote speakers David Meerman Scott and Seth Godin in the morning and afternoon sessions respectively, PR 20/20 marketing consultants spent their day attending seminars, and sharing information and insights. Check out the full Flickr slideshow for pictures of the keynote speakers.
PR 20/20 president and founder Paul Roetzer presented "
Blogging for Business: Improve Your Search Engine Rank & Engage with Your Customers,” prompting interesting discussion of blog best practices in the Q&A session (see event photos below). Presentation videos will be available on the
Inbound Marketing Summit Website in the near future.
In addition to the many Summit activities, PR 20/20ians were able to take in the fine local establishments of Cambridge and Harvard Square, including Legal Seafood, Tommy Doyles, The Blue Room, Cambridge Brewing Company, Grendel’s and more.
We'd highly recommend planning to attend a future Inbound Marketing Summit and checking out the resources available at www.InboundMarketingSummit.com.
Paul discussing a slide in his "Blogging for Business" presentation.
The PR 20/20 team talking with Melanie from Marketwire.
PR 20/20 consultants Keith and Lyndsey at the table during a session break.
Laurel and Paul enjoying a coffee break between sessions.
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