There is one tactic that top-of-their-game professionals use to create wealth, seize opportunities and drive success: cross-disciplinary thinking. They expose themselves to ideas outside their field and, as a result, make connections others don’t.
These connections create new business opportunities, creative (or even world-changing) ideas, and massive personal and professional growth.
Steve Jobs was a fan of this strategy. And plenty of top minds in every professional field use it daily to deliver results and lead better.
Marketers can receive the exact same benefits. By exposing themselves to ideas outside of marketing, they can, in turn, achieve better results in their campaigns and careers. This post is designed to start you down the cross-disciplinary path, if you’d like to reap the rewards it offers.
I’ve collected what I believe to be some of the best non-marketing resources to learn something new. I’d love if you offered your own suggestions in this post’s comments.... More