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HubSpot co-founders Dharmesh Shah (@dharmesh) and Brian Halligan (@bhalligan) are not all too different from Paul Simon & Art Garfunkel. Shah and Halligan transformed the inbound marketing world with HubSpot, much like Simon & Garfunkel transformed the folk-rock genre with their “Bridge over Troubled Water” album. Plus, I heard Halligan knows how to play guitar. 

Crush It! author and entrepreneur Gary Vaynerchuk (@garyvee) is to personal branding what Eminem is to hip hop music. No explanation needed there. Just think of words like magnetic, genius and shock value.

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You have to feel bad for Batman’s foes. 

Poison darts. Smoke bombs. Grappling hooks. Just when the bad guys think they know what’s coming next, they get a batarang to the face.

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The following is part 1 of the three-part "Make it Personal" Leadership Series for PR and marketing professionals.

On April 3, I had the opportunity to present at the annual Distinguished Leaders Conference for juniors and seniors of Baldwin-Wallace College, a private, liberal arts school in Northeast Ohio (and my alma mater).

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The Business of Personal Branding

Posted by Paul Roetzer on December 4, 2009

Everyone has a story. We are all defined by our actions, beliefs, experiences, perceptions and choices.

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How to Land a Job in PR

Posted by Tracy Lewis on October 28, 2009

Six months ago, I was sitting in a college classroom at Ohio University anxiously awaiting graduation. It was an exciting time, yet also scary and frustrating.

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