What's better than taking something you love and combining it with something else you love? It usually creates something even better than the two on their own. Kind of like "You got chocolate in my peanut butter" and "You got peanut butter in my chocolate" (that’s from a Reese’s Peanut Butter Cup commercial for those that don’t know that reference). Is there anything better?
For me, take a little bit of rock music and combine it with content marketing, and you've not only got my attention, you've got me screaming for more. I've written about this crossover before (read it here). Nobody is doing it better than Jason Miller (@JasonMillerCA), senior manager of content marketing and marketing solutions for LinkedIn (and rock photographer and blogger at Rocknrollcocktail.com).... More