Blog

PR Firm

Service Search:

Stay Connected:
First Name:
Last Name:
Email:
Cleveland Headquarters:
812 Huron Rd., Suite 260
Cleveland, OH 44115
(800) 920-1623

Brand Name

Make an impact!  PR 20/20 develops Brand Names for companies, products and services that resonate with consumers and drive revenue.

Standard - $2,999
  • Establish brand name criteria, such as: distinctive, suggesting brand features, easy to recognize/recall/pronounce, powerful, connects with heritage, etc.
  • Consider entire brand system, including potential services, divisions and subsidiaries.
  • Generate list of potential brand names. Common techniques used include: initials, invented names, numbers, mythological characters, personal names, geographical names, dictionary names, foreign names and word combinations.
  • Present and revise brand names choices down to top 5.
  • Conduct research on trademark, legal, URL, semantics, cultural references and pronunciation (note that additional legal counsel fees may apply).
  • Present top choices to internal and external audiences for opinions and perceptions (if needed).
  • Finalize brand name.
  • Average turnaround: 15-20 business days

Add-Ons

  • Rights to additional Brand Name ($999)

Request a Free 2 Hour Review and Consultation
Join the Club
Learn more about PR 20/20’s