• Roetzer to Dish on Super Bowl Ads at Cleveland AMA Luncheon

    CLEVELAND ­— Jan. 28, 2013 ­— Paul Roetzer (@paulroetzer), PR 20/20 founder and CEO, and author of The Marketing Agency Blueprint, will participate in the Cleveland American Marketing Association (AMA) Annual Super Bowl Advertising Review Panel&…

  • Roetzer to Present on Publishers as Content Marketing Providers

    Paul Roetzer, PR 20/20 founder and CEO,  and author of The Marketing Agency Blueprint, will present “Publishers as Content Marketing Providers” on Saturday, Jan. 26 at the Alliance of Area Business Publications Winter Conference in Phoenix, AZ.



  • Going Inbound Next Week? We’ll See You There!

    Next week, a few of us PR 20/20-ers are heading to Boston for Inbound 2012. This annual conference celebrates all things inbound marketing, and is put on by HubSpot, creators of all-in-one marketing software that helps marketers help their companies: get found online, convert visitors i…

  • PR 20/20’s Laurel Miltner Joins Fellow Cleveland Marketers to Talk Measurement

    PR 20/20 assistant vice president, Laurel Miltner (@laurelmackenzie) will present “Take Your Measurement to the Next Level” at the Direct Marketing Association (DMA) of Cleveland (@DMACleveland) and Cleveland Web Association’s (@CLEWebAssoc) dinner event, Using Data to Understand, Improve and Increase ROI, on May 31 in Cleveland.



  • PR 20/20 Sponsors Inbound 2012, Featured Sponsor of the Week

    PR 20/20 will sponsor Inbound 2012"the world's largest gathering of inbound marketing professionals,"  taking place Aug. 27-30 at the Hynes Convention Center in Boston, Mass. This week, May 7-13, the agency is featured as the event's Sponsor of the Week



  • PR 20/20 Duo Appear on Cleveland’s Good Company

    CLEVELAND—March 16, 2012—On Wednesday, March 7, PR 20/20 founder and CEO, Paul Roetzer (@paulroetzer) and consultant Tracy DiMarino (@TracyDiMarino) appeared on WKYC's (NBC) Good Company with co-hosts Andrea Vecchio (@AndreaVecchio) and Michael Cardamone. Roetzer discussed the p…

  • Roetzer Appears on Good Company to Talk Facebook Timeline

    CLEVELAND — Feb. 3, 2012 — Facebook recently announced that all users will be transitioned to Facebook Timeline over the next few weeks. This new profile interface captures a person’s entire existence, including life events, top stories, photos and videos, in a visual, chro…

  • Roetzer to Provide Super Bowl Coverage ... For Cleveland Advertisers

    CLEVELAND ­— Feb. 3, 2012 ­— PR 20/20 founder and CEO, Paul Roetzer (@paulroetzer) will participate on the Cleveland American Marketing Association (AMA) panel, “2012 Super Bowl Commercials Viewing Party Advertising Play by Play” on Feb. 6, 2012. Combining …

  • Roetzer to Cover Content at 2011 Midwest Social Media Summit

    CLEVELAND — Nov. 7, 2011 — PR 20/20 founder and CEO, Paul Roetzer (@paulroetzer), will present “Give Your Customers the Content They Crave” at the SmartBusiness Midwest Social Media Summit on Nov. 17, 2011 in Cleveland. Moderated by Brooke Bates (@batesbn),…

  • Roetzer to Speak to the Cleveland American Marketing Association

    Presentation to provide tips for evaluating, hiring and managing modern marketing agencies CLEVELAND — Sept. 29, 2011 — PR 20/20 CEO and author of The Marketing Agency Blueprint, Paul Roetzer (@paulroetzer), will present “Driven by Results: Unlocking the Potent…

'The Marketing Agency Bluprint' book cover
by Paul Roetzer, Founder & CEO, PR 20/20

“required reading for anyone building the next-generation marketing services firm.”
Dharmesh Shah, Co-Founder, HubSpot