The Team
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Meet and connect with PR 20/20's team of PR and marketing consultants.
PR 20/20 Team Twitter List (follow everyone with one click)
Paul Roetzer, Founder & CEO
Paul is founder and CEO of PR 20/20. A graduate of Ohio University's E.W. Scripps School of Journalism, Paul spent six years as a consultant and vice president at a traditional PR agency prior to launching PR 20/20. He is a speaker and author of the forthcoming book, The Marketing Agency Blueprint, which serves as a guide for others seeking to build tech-savvy, hybrid firms that will disrupt and transform the marketing services industry.
Blog Posts: Paul commonly publishes posts on the PR 20/20 blog related to inbound marketing, entrepreneurship and business. Click here for a complete archive of his posts.
Christina Capadona Schmitz, Vice President
Christina joined PR 20/20 in March 2006, and was promoted to vice president in March 2011. In addition to her roles in directing agency operations, client services and professional development, she functions as a senior consultant and group manager for several of the agency’s top accounts. She is a 2004 graduate of Baldwin-Wallace College and remains very active in the community.
Blog Posts: Christina's areas of interest include content marketing, video, branding, blogging and the media. Click here for a complete archive of her blog posts.
Laurel Miltner, Assistant Vice President
Laurel joined PR 20/20 as an associate consultant in August 2007, and was promoted to assistant vice president in March 2011. In this role, Laurel functions as group manager and senior consultant for the agency's top technology accounts, and also manages the agency's inbound marketing program. She is a 2006 graduate of Baldwin-Wallace College, and is active with the Cleveland Social Media Club and Baldwin Wallace APART (Alumni and Parents Admission Recruitment Team).
Blog Posts: Laurel focuses her writing on social media, inbound marketing and the evolving PR industry. Click here for a complete archive of her blog posts.
Keith Moehring, Senior Consultant | Business Development Manager
A 2004 graduate of the University of Toledo, Keith joined PR 20/20 in July 2006, and was promoted to senior consultant in March 2011. Keith runs a collection of core accounts, in addition to leading up the agency's business development activities.
Blog Posts: Keith concentrates his research and writing on search marketing and Web topics. Click here for a complete archive of his blog posts.
Christy Barksdale, Consultant
Christy joined PR 20/20 in January 2010 as a consultant and content services manager after spending more than three years in the Custom Solutions division at Penton Media, Inc. As PR 20/20's content services manager, Christy supports planning, business development, project management and vendor relations in the emerging content marketing division. She is a 2006 graduate of Ohio University and a Certified Inbound Marketing Professional.
Tracy DiMarino, Consultant
Tracy, a 2009 graduate of Ohio University, joined PR 20/20 as an associate consultant in March 2009. Tracy is a Certified Inbound Marketing Professional.
Blog Posts: Tracy is a regular contributor to the PR 20/20 blog with posts about social media, search marketing, content marketing and strategic planning. Click here for a complete archive of her posts.
Jessica Donlon, Consultant
Jessica, a 2008 graduate of Ohio University, joined PR 20/20 in March 2011 with nearly three years of PR agency experience.
Dia Dalsky, Consultant
Dia, a 2009 graduate of Ohio University, joined PR 20/20 as an associate consultant in June 2009. Dia is a Certified Inbound Marketing Professional.
Laura Pinter, Associate Consultant
Laura, a 2009 graduate of John Carroll University, joined PR 20/20 as an associate consultant in February 2011. Laura is a Certified Inbound Marketing Professional.
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