The PR 20/20 Story
Results-driven digital marketing agency that uses hybrid talent, advanced marketing technology and inbound strategy to drive performance.
We believe an agency's value is measured in outcomes, not outputs. We run integrated marketing campaigns that produce results based on clients’ business goals—website traffic, reach, engagement, leads, sales and customer loyalty. We use hybrid talent, advanced marketing technology and inbound strategy to drive performance.
Our hybrid marketing professionals are highly trained to deliver services across analytics, automation, content, email, public relations, search, social, strategy and web. They are tech-savvy, A players who provide integrated solutions that historically required multiple agencies and consultants.
We use advanced marketing technology to increase efficiencies, personalize the consumer experience and maximize our client's ROI.
We devise inbound strategies that take a full-funnel approach to marketing—build brand at the top of the funnel; generate leads and convert sales in the middle; and increase customer loyalty at the bottom.
We strive to create as much value as possible for every client. Regardless of the industry, we run integrated campaigns that generate leads and sales conversions. Below is a sample of the awesome companies with whom we work.
Josh Perkins - Director of Information Technology, American Roll Form Products
“We rely on their team to keep us focused, forward-thinking, and relevant. We never have a shortage of ideas; they help us turn those ideas into a cohesive strategy. We believe that they are, and will continue to be, an integral part of our company's team.“
When all else is equal … it is talent that cannot be replicated.
- Paul Roetzer, PR 20/20 Founder & CEO, and author of The Marketing Agency Blueprint
Marketing Score is a free online marketing assessment tool we built to rate the strength of business and marketing foundations, forecast potential and align expectations. It is a subjective analysis from the viewpoint of internal stakeholders, including marketing management and company executives.
The platform scores more than 130 factors in 10 sections. By evaluating and scoring these elements, organizations can devise integrated marketing strategies; allocate time, money and talent; and adapt resources and priorities based on performance. While the beta tool focuses on assessments, the product roadmap includes more robust solutions that will solve much larger marketing challenges as a marketing intelligence engine.
Developed by PR 20/20 CEO, Paul Roetzer, Marketing Agency Insider features marketing agency news, resources, training, education and engagement. It is the home of The Marketing Agency Blueprint and the Marketing Agency Academy, which features in-depth and interactive training for agency leaders.
It was built on the belief that unparalleled opportunities exist for emerging hybrid agencies to remain independent, while collectively transforming, disrupting and thriving within the developing marketing services ecosystem.
Marketing Agency Insider is powered by PR 20/20; our consultants serve as contributors to the website, blog and social media channels.
812 Huron Rd. Suite 780
Cleveland, OH 44115