It’s the most wonderful time of the year: conference season.
It’s up to proactive marketers to stay on top of emerging trends and best practices— or risk falling behind. What better way to come together with fellow marketing individuals than during industry conferences?
But, how can you truly ensure you are getting the most out of your time away from the office? Conferences can often be costly and time consuming, so it’s critical to find ways to truly apply what you’ve learned.
I recently attended Content Marketing World (@CMIContent) where I sat in on a valuable session presented by Content Marketing Institute employees. The session, A Content Marketing World Review - What to Do Next After a Week of Learning, presented by Lisa Dougherty (@BrandLoveLLC) and Michele Linn (@michelelinn), discussed how attendees can truly take away value from conferences.
Below are a few ways to get the most out of your next conference, based on key points from this session and other best practices.... More