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We Love Clients with High Growth Goals

We primarily work with clients in the manufacturing / industrial, professional services, and association industries. 

Don't fit in the industries listed above? We've got you covered! Reach out and let's talk about how we can work on an ongoing or project basis.

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See What’s Possible with HubSpot and Ready North

We drive growth and make impactful change in our clients’ marketing, sales, and service programs with HubSpot. From onboarding to optimization and all the steps in between, our team has you covered.

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Customized Marketing Solutions

Your business is unique. Each service is designed entirely around your challenges and goals. See how you can establish a personalized marketing plan, based on your definition of success.

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We’re not shy about sharing our knowledge, expertise, and actionable insights you can use to improve your performance. Check out our blog for the latest in what’s new in the world of marketing.

Digital Marketing Resources

We are committed to advancing the industry through collaboration. Check out our resource center filled with templates, tools, ebooks, and more.

Paul Roetzer

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Paul Roetzer is Ready North's (formerly PR 20/20) founder and senior advisor, as well as the founder and CEO of Marketing AI Institute. He is the author of Marketing Artificial Intelligence (Matt Holt Books, 2022) The Marketing Performance Blueprint (Wiley, 2014), and The Marketing Agency Blueprint (Wiley, 2012); and the creator of the Marketing AI Conference (MAICON). Full bio.

Blog Post by Paul Roetzer

Paul RoetzerNovember 29, 20228 min read

15 Steps to Build Your Performance-Driven Marketing Plan

The proliferation of marketing channels, apps, mobile devices, social networks, and ...
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Paul RoetzerSeptember 8, 20216 min read

I Sold PR 20/20, but That’s Just the Start of the Story

This is a story about the future of PR 20/20. But first I want to take a moment to tell ...
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Paul RoetzerApril 1, 20218 min read

10 Million Reasons to Make AI Education Accessible for Marketers

Editors Note: This article was originally published on Marketing AI Institute's blog. The ...
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Paul RoetzerOctober 27, 20207 min read

How to Make Marketing Smarter with HubSpot + AI

HubSpot began life as a marketing app in 2006, and has grown into a marketing, sales and ...
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Paul RoetzerMay 14, 20191 min read

What Is Artificial Intelligence in Marketing?

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. ...
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Paul RoetzerMay 8, 20198 min read

Dawn of the Intelligently Automated Agency

Today, we’re introducing three new services—Automated Press Releases, Automated ...
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Paul RoetzerJanuary 31, 20193 min read

60+ Speakers Scheduled to Present at the Marketing Artificial Intelligence Conference (MAICON)

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. ...
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Paul RoetzerDecember 13, 20182 min read

15 Marketing Artificial Intelligence Conference (MAICON) Speakers You Should Know

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. ...
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Paul RoetzerDecember 6, 20185 min read

The Marketing Growth Hackathon: Spend Less Time Planning, More Time Doing

Editor's note: This post was originally published in 2015 and has been updated to be more ...
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Paul RoetzerNovember 29, 201811 min read

9 Ways to Become a Marketing Artificial Intelligence Pioneer

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. ...
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