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Artificial Intelligence

How to Get Started with Artificial Intelligence and Marketing

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 2...

Industry Business

Point Pricing: The Story of How We (Finally) Eliminated Hours from Marketing Agency Pricing

This post was originally published in November 2016 and has been updated for comprehensiveness. If you’re making the shift to value-based pricing, joi...

Artificial Intelligence

The 5Ps of Marketing Artificial Intelligence

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 2...

Content Artificial Intelligence

How Will Organizing Content Marketing Change with the Advent of AI?

Editor's Note: The following excerpt originally appeared in Content Marketing Fast Forward. See the full article here.  Despite advances in marketing ...

Startup Marketing

Hacking Marketing: 15 Proven Quick Wins and Campaign Concepts for Startups

Picture this: A B2B SaaS company with $2 million in funding and aggressive growth goals is struggling to meet lead-generation targets. The marketing t...

Technology

3 Important Things Marketers Must Know About Artificial Intelligence

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. See even more like it here.  We started the Marketing Artific...

Technology automation

11 Ways to Make Marketing Automation More Intelligent (and Truly Automated) with AI

Editor's note: This post originally appeared on the Marketing Artificial Intelligence Institute's blog. Check out more posts like it here. Marketing a...

Industry

Explore How Artificial Intelligence Will Transform the Marketing Industry, and Your Career

Editor's Note: This post was originally published on the Marketing Artificial Intelligence Institute, a new community for modern marketers created and...

PR / Media Relations

8 Ways Public Relations Can Fuel Successful Content Marketing

Editor's note: This post was originally published by Content Marketing Institute and has been edited for comprehensiveness.  After months of planning,...

Business

What to Look For When Hiring a Performance-Driven Marketing Agency

Editor's note: The following is an excerpt from The Marketing Performance Blueprint, and was also published on the HubSpot Agency Post.   The marketin...

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