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HubSpot Marketing Technology

8 of Our Favorite HubSpot Integrations

HubSpot is a marketer’s dream, empowering us to manage our contact databases, list segmentation, content, website, social, ads (the list goes on) in o...

Marketing Sales Alignment HubSpot

7 Ways to Empower Sales with HubSpot

Marketers have an important job that often falls by the wayside. According to CSO Insights, this important job is formalized by only a little more tha...

Content

Here's Why Your Static Premium Content Won't Cut It Anymore— And How to Future-Proof It With Interactive Content

Oh, premium content. We as marketers love our ebooks, whitepapers and infographics— they’re mutually beneficial pieces of content for both us and the ...

Industry

5 Marketing Trends to Keep On Your Radar in 2019

New year, same marketing program? If the “same old, same old” mentality applies to your marketing goals and campaigns in 2019, it’s time to take a ste...

Strategy Marketing Cores

The 5 Fundamentals of a Strong Marketing Core

Just like any structure is built on a sturdy foundation, marketing depends on a strong, ground-up approach, or all else may crumble. Marketing success...

Technology HubSpot

4 Trending Tactics to Add to Your Video Marketing Strategy

It’s that time of year again. Before we know it, it’ll be time to wrap the year’s marketing campaigns, report on performance and write the plan for wh...

5 Lessons Learned from Content Marketing World 2018 #CMWorld

It’s that time again… welcome to the kickoff of marketing conference season! Every year, a handful of PR 20/20 team members head to Content Marketing ...

Strategy Technology

How Marketers Can Get Started with Video

Editor's note: This post was originally published in 2016 and has been updated to be more current and comprehensive. Lights, camera, action. Video has...

Technology HubSpot

5 Signs Your Marketing Needs More Automation

Unless you’re a marketer stuck in the Stone Age, you’ve likely heard of marketing automation. At its core, marketing automation is designed to automat...

Industry Talent

5 of Our Favorite (FREE) Online Digital Marketing Courses

“Traditional, structured education is very important, yet much success is derived from highly motivated individuals that have dedicated their lives to...

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