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Based on our own analytic data, the vast majority of you reading this are marketers, sales pros, service professionals, and business executives. 

Editor’s Note: The Book Clubbin’ series recaps business and marketing related books read by the PR 20/20 team each quarter as part of the agency book ...

Ready to drive strategy and performance?  I’m convinced there are two databases every marketer needs at-the-ready to do so effectively.  Audit your co...

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 2...

PR 20/20 launched Marketing Artificial Intelligence Institute in November 2016 with the mission to make AI more approachable and actionable for modern...

Trust Insights, a marketing analytics and data consulting company, just dropped a stellar report about social media trends and what they mean for 2020...

Marketing conferences have shaped my top team memories. I always leave events feeling more in sync with my colleagues, and usually with an expanded ne...

Each year a few members of the PR 20/20 team head to Boston for a non-stop week of catching up with good friends, meeting new partners, taking in all ...

Crafting a marketing strategy is not a light lift.  With so many channels to choose from and endless data points to analyze, we could invest time and ...

In most cases, marketers are creative sorts. We are communicators and storytellers, strategists and promoters. When we signed up for this gig, few (if...