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4 Tips to Unleash Your Inner Content Creative Genius

Have you ever experienced writer’s block? If you’re a content marketer like me, chances are you have.  Fortunately, there are ways to overcome this bl...

Content

The 80/20 Rule: Why You Need to Spend More Time on Content Amplification

Consider your approach to writing a stellar piece of content.  You spend time researching the topic, gathering resources, organizing your ideas, draft...

Content Artificial Intelligence

How Will Organizing Content Marketing Change with the Advent of AI?

Editor's Note: The following excerpt originally appeared in Content Marketing Fast Forward. See the full article here.  Despite advances in marketing ...

Strategy Content

How to Maximize Your Content’s ROI Across 3 Core Audiences

Goal-oriented marketers aim to produce top-notch results that prove their efforts are worth it. Take content creation: We want to produce the most eff...

Content Inbound Marketing

Becoming Top of Mind Starts With Trust—Here Are 3 Ways to Build It

The following is a guest post by John Hall. John Hall (@johnhall) is the CEO of Influence & Co., a keynote speaker, and the author of "Top of Mind." Y...

Strategy Content

3 Ways to Incorporate Visuals into Your 2017 Marketing Strategy

We’re in the thick of a new year, and like many professionals, marketers are searching for the next top trends to drive results in 2017.  This and eve...

Content Industry

Influencer Roundup: Top 5 Content Marketing Trends for 2017

As content marketing continues to evolve, businesses across the globe have adopted it at a rapid pace. And that’s not stopping in 2017. So what’s pred...

Content

Write With Purpose: Your Content Marketing Needs a “Why”

The following is a guest post from Bill Widmer (@TheBillWidmer). Widmer is a content marketing expert and freelance writer. He’s also the author of Th...

Content

How to Get Executive Buy-In for Your Content Marketing Program

Seth Godin would argue that content marketing is the “only marketing left.” Michael Brenner said, “It is the hottest trend in marketing because it is ...

Content

Content Marketing World 2016: 4 Key Sessions and Lessons Learned

Content Marketing World or as others may know it, #CMWorld, is an incredible event for marketers, journalists and techies from across the globe to gat...

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