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Content Industry

Humans, Not Machines: Content That Connects [SXSW Recap]

Last month, a group of the PR 20/20 crew headed to Austin for SXSW’s 30th annual conference. This trip is great for catching up on the latest trends i...

Strategy Industry

Accelerate Your Growth with Exclusive Marketing Templates and Resources [Limited-Time Offer]

Update: This offer has expired. To access exclusive templates that compliment The Marketing Performance Blueprint, download the Performance Pack Plus....

Industry Inbound Marketing

The Best of 2015: 15 Marketing Posts Not to Miss

The year is drawing to a close, which for many marketers means it’s the perfect time to clean out the inbox, tackle that reading list, and set shiny n...

Content Industry

A Content Marketing Crossroads: Entering the Age of ROI [Research]

Content marketing has drastically altered the consumer-to-brand connection—from in-your-face advertising to a mutually beneficial relationship. But, a...

Strategy Content Industry

Inspiration and Motivation Delivered at Content Marketing World 2015

It’s hard to believe that Content Marketing World has come and gone for another year. It seems to fly by faster each year. But, as always, there was a...

Technology Industry

4 Inbound Marketing Predictions Based on #INBOUND15

“HubSpot is at the intersection of technology and philosophy.” — Dharmesh Shah, co-founder and CTO, HubSpot Dharmesh (@dharmesh) opened his INBOUND 20...

Brand Industry

The Conference Circuit: Connect with the PR 20/20 Team This Fall

“Inspiration doesn't respond to meeting requests. You can’t schedule greatness.” – Jay Baer (@jaybaer)  The grind of everyday life can get to even the...

Industry Data Analysis

Why Marketers Must Think More Like Data Scientists

This is the first in a series of university spotlights, highlighting how higher education is bridging the marketing talent gap.  90% of the world’s da...

Strategy Content Industry

Are You Experienced? Ushering in a New Marketing Era like Jimi Hendrix

The first time I pushed “play” on Are You Experienced? by Jimi Hendrix (on a cassette if you remember those!), it blew me away. This was in the ‘80s a...

Industry Talent

4 Ways Marketers Can (And Should) Keep Their Skills Sharp

You’ve graduated college, earned your degree and landed your first marketing job. Now that you’ve completed the hypothetical checklist into profession...

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