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10 Best Speaker Quotes from MAICON

Posted by Ashley Sams on July 30, 2019

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. 

The first Marketing Artificial Intelligence Conference (MAICON) has come to a close, and hundreds of marketers from all over the world are now returning to their organizations to pilot artificial intelligence.

If you missed the event, check out these quotes from some of MAICON's incredible speakers for a taste of what to expect next year.

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As marketers, we’re obsessed with trends and technologies that make us more efficient, drive better campaign results and simplify performance reporting. The majority of marketers wear multiple hats—juggling strategy, implementation and performance (among the nitty gritty details between each stage)—for our companies or clients.

So, what if you could gain access to technologies that would make your day to day better? With artificial intelligence (AI), you can.

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At the heart of what we do, all marketers are storytellers. 

Through content marketing, we work hard to design narratives that inspire, inform, explain, and even challenge what our buyers might already believe.

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Today, we’re introducing three new services—Automated Press Releases, Automated Performance Reports and Piloting AI Workshops—but, first, the backstory . . .

Artificial intelligence is accelerating change in the marketing industry, and your career:

  • Consumers will demand greater personalization, while wanting to control their data and privacy.
  • Technology will get smarter, intelligently automating traditionally human-powered activities while adding layers of complexity to your martech stack.
  • Career paths will evolve. Some jobs will be lost, and new ones, some we can’t even fathom, will be created.
  • Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. AI should make us better people, professionals and brands.

Are you ready? Is your company ready?

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MAICON includes five interactive workshops and 37 general and breakout sessions—all developed to help marketers understand, pilot and successfully scale artificial intelligence.

Presenters will explore the next frontier in digital marketing transformation, covering topics such as: advertising, analytics, content marketing, email marketing, ethics, robotics, sales, strategy, voice and more. 

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