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11 Ways to Power Your Public Relations Program
This article was originally published on the Marketing Score Blog. We decided to share it ...
Pitch Perfect: 3 Simple Steps to Enhance the Pitching Process
The relationship between PR professionals and journalists can be rather complex. So ...
The Changing Landscape of Journalism & PR
We recently caught up Derek Singleton (@B2BMktMentor), marketing analyst at Software ...
Media Training Tips: How to Help Your Experts Ace a Media Interview
Your PR team's media outreach efforts paid off—they've secured an interview with a key ...
Evolution of Media Relations: Real-time Formalities & SEO [Inbound Report]
Inbound Marketing Industry Report, highlighting top articles and news stories from the ...
One Super-Simple Tip to Make Your Press Releases Rock
Recently, Arik Hanson (@arikhanson) questioned whether corporate America is killing our ...
Moises' Commandments: Lessons from the N-Control PR Disaster
On Dec. 27, 2011, N-Control, a company that makes video game controller adapters to ...
Newsjacking: The New Rules of PR Engagement
When a news story breaks, does your organization play by the traditional rules of ...
Publicity and Professionalism
The professional approach to publicity includes keeping media contacts informed of news ...
Is Matt Cutts the Most Powerful Man in PR?
Google is valued at $196 billion dollars. They control 65 percent of the U.S. search ...