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Social Strategic Planning

3 Crazy Helpful Insights for Your 2020 Social Media Strategy

Trust Insights, a marketing analytics and data consulting company, just dropped a stellar report about social media trends and what they mean for 2020...

Social

4 Social Media Trends That Aren't Going Anywhere in 2019

Every year we read tons of articles about the up and coming trends in social media and marketing. Every year we’re reminded that if we don’t start ado...

Social

4 Simple Ways to Build Your Brand's Social Media Fandom

Sometimes, social media can be an enigma. You manage your brand’s social media presence, and you post stimulating photos with catchy captions day in a...

Social

How to Make the Most of HubSpot’s Social Media Monitoring Tool

Roughly 2.34 billion people worldwide use some form of social media. That’s a lot of potential followers, clicks, likes and engagements waiting to hap...

Social

4 Lessons Learned From the Most Agile Brands on Social Media

From changes in algorithms to new features, social media is constantly evolving. It can be a full-time job staying up to date with Facebook, Instagram...

Social

8 Social Media Features You Should Be Using … But Probably Aren’t

Social media helps businesses to connect more meaningfully with customers and prospects, and ultimately boost revenue and sales. In fact, 52% of busin...

Social

3 LinkedIn Sales Navigator Features to Improve Social Selling

Social media has made a profound impact on the way products and services are purchased and sold. Because of this, industry leaders have begun to focus...

Social

A Guide to Growing Your Small Business on Social Media

Developing a credible, consistent presence on social media may seem like a daunting task for small or mid-sized businesses. But, with a strategic appr...

Social Personal Branding

Maiden to Married: A Channel-by-Channel Guide to Changing Your Name on Social Media

On Aug. 8, 2015, I put on a white dress and walked down the aisle to marry the man of my dreams. It was wedding bliss! But it wasn’t without a lot of ...

Social

Mastering Social Media Management in 2016: Top Tech Tools

Remember when Myspace and Friendster were a novelty? Roughly 12 years ago, no one could have predicted the impact sophisticated social networks would ...