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Inbound Marketing Experts

PR 20/20’s senior consultants bring hands-on knowledge and experience to your organization or event. Our team of modern marketers can present on a range of marketing, sales and leadership topics, including:

  • The Marketing Assessment: How to Analyze Your Company, Allocate Resources and Build a Strong Core
  • The Scorecard: How to Build a Marketing Performance Dashboard
  • The GamePlan: How to Drive Growth with Integrated Marketing Campaigns
  • Persona-Based Marketing: Give Your Audiences the Content They Crave
  • Hybrid Marketers: How to Recruit, Train and Retain Top Talent
  • Automated Success: How to Maximize the Impact of Marketing Automation in Your Content Campaigns

Marketing Keynotes

TC_18PR 20/20 CEO Paul Roetzer frequently speaks at national and international events on the topics of agency management, content marketing, inbound marketing, marketing measurement and performance, public relations, social media, strategy and how AI can transform marketing performance.

Paul is author of The Marketing Performance Blueprint (Wiley, 2014) and The Marketing Agency Blueprint (Wiley, 2012); and creator of Marketing Agency Insider, the hub for a more open and collaborative agency ecosystem, Marketing Score, a free online assessment tool and marketing intelligence engine, and the Marketing AI Institute, a content hub that explores the current and future potential of AI.

No matter the topic, Paul packs his presentations with real-world examples and practical implementations, and leaves his audiences with actionable insight to take back to their businesses. And, he holds nothing back. As an agency founder and marketer, Paul readily opens up about his own experiences, successes and failures, and lessons learned.

Each presentation is customized to the audience at hand (e.g. corporate marketers, marketing technologists, agency executives, entrepreneurs, students, etc.), touching on unique pain points and opportunities. This results in powerful, engaging sessions with insightful, relevant takeaways. Depending on the event, presentations can be tailored to beginner, intermediate or advanced audiences.

Fees: $5,000 - $15,000

He has presented on the current and future potential of AI to leaders at Fortune 500 companies, as well as audiences at major conferences, including:

  • South-by-Southwest
  • Content Marketing World
  • QuestMT
  • MarketingProfs B2B Forum
  • Intelligent Content Conference

See below for a sample presentation from the Traffic and Conversion Summit in February, 2018.  

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“We were thrilled with Paul’s performance at Content Marketing World. Not only did we attract more workshop attendees than anticipated, Paul’s marks were high across the board. Simply put . . . Paul knows his stuff and is a great teacher.”

— JOE PULIZZI (@JoePulizzi), Content Marketing Institute